Dennis Volkmann
"I created AMPLI to share all the knowledge that I've built after two decades working with marketing with the goal to help founders and marketers to achieve better startup growth."
A decade helping startups grow
Airbnb - Series B to Series F (2013-2017)
Rocketship experience with roles in performance marketing, brand marketing, and operations. Worked across over a dozen different international markets in Europe and Americas, with budgets evolving from thousands to millions.Mettle, by NatWest - Pre-seed to Launch (2018-2019)
Designed customer growth funnel with the product team and launched the MVP Pilot, which was used to acquire Mettle's first 100 customers. PR launch with positive coverage on the Financial Times and social media. First CMO role.Molo Finance - From Seed to Series A (2020-2023)
As CMO, lead acquisition for this UK fintech, growing mortgage loan origination from £5M to >£250M in 3 years. Part of the leadership team during Series A investment and later at business' sale.
Beyond startups
Agency-side experience
From starting my career as a planner in a Brazilian agency, to launching and managing my own agency remotely for 5 years. My first job in London, in 2010 was at a digital marketing agency, with paid advertising.Working in large companies
Working at Royal Dutch Shell in London, or Operador Nacional do Sistema Elétrico (ONS) in Brazil. Then later jouning NatWest's innovation hub team to help launch Mettle in 2018.
International Exposure
Dennis has lived and worked or studied in Brazil, USA, UK, Singapore, and Panama. As a marketing professional, has run campaigns in more than a dozen countries, in four different continents, and in different languages. Also has had roles like Country Manager, for EasyRoommate (2011-2013), managing Brazil and Portugal.
Benefit from my startup marketing journey
FAQs
Do I have to be a startup, to be a client?
No.
You don't need to be a startup for us to work together. Dennis has just as much experience working with traditional companies as in with startups.
Ampli Marketing was created to help startups that are gaining tracktion and are ready to scale, but what matters the most is that we share an alignment on ways of working. Particularly on being performance-oriented and digitally strong.
Do you also work with companies beyond series A?
Yes.
Ampli Marketing was designed primarily with Series A startups in mind, but it's frameworks and Dennis experience enables us to work with more mature startups.
The further you are in your journey, the narrower the scope of work tends to be. Maybe a specific campaign, or launching a new international market, or a workshop designed for your team's specific needs.
Where do I need to be based?
Anywhere, as we'll probably work together remotely.
Dennis works remotely from Panama, with online messaging and video calls, so projects aligned with time zones in Europe and in the Americas work best.
Events and workshops can be negotiated with travel costs covered.
What if I don't have a marketing team?
It depends. A project will only be accepted if we believe we can truly help you.
For best results, it's ideal that your business has found market fit and has the budget and the goals to scale acquisition and optimise the growth which is already hapening.
When the Marketing function doesn't exist yet, either the founder has a marketing background and has been covering that part of the business, or the founders chose to work directly with agencies, consultants, and other types of external support.